Legal Expert Connections, Inc. is a national legal marketing agency focused on business development in the insurance defense and employment defense markets. We have assisted more than 250 insurance defense law firms in 40+ states with marketing and business development campaigns. If you are asking yourself, "How can I get on insurance panels as panel counsel?" we can help.

We maintain a proprietary database of more than 3,000 internal records documenting the law firm hiring manager for panel counsel programs at Property & Casualty insurance carriers, third party administrators, retailers, hospitality companies and other self-insured entities. You can accelerate your business development efforts when we do the time-consuming research to identify prospective clients.

We work primarily on a project or monthly retainer basis to help law firm managing partners and marketing committee members get their law firm front of managers for insurance panels. Our services are ideal for law firms with 5-35 attorneys that do not have an in-house marketing department.

Click on the link to download our Insurance Defense Marketing Brochure.
Click on the link to download the latest issue of The Panelist, a newsletter for insurance defense law firms.

In the insurance defense sector, we are available to create targeted marketing campaigns for a wide range of practice areas, including:

From an industry perspective, we have a deep understanding of the following market sectors:

  • Construction
  • Education
  • Energy / environmental
  • Healthcare and medical
  • Hospitality and entertainment
  • Intellectual property
  • Manufacturing / products liability
  • Municipal
  • Professional services
  • Real estate / property management
  • Retail and restaurants
  • Trucking and transportation

New revenue is our goal for you. We look for ways to generate more business from your existing accounts, put you in front of your target audience through consistent marketing communications, generate leads online, build your referral network, and more.

One of our clients recently wrote to tell us, "I wanted to directly thank you for your assistance, as I am 100% positive that we wouldn't have obtained this carrier client without you."

Margaret Grisdela, President and Founder, is also the author of “Courting Your Clients: The Essential Guide to Legal Marketing.” View Margaret’s background and connect on LinkedIn.

Serving Defense Law Firms Nationwide

Legal Expert Connections works with law firms across the country. We have helped law firms conduct business development campaigns targeting insurance panels in more than 40 states, as shown on the map below.

Map of Panel Counsel Marketing Campaigns

We are constantly talking to insurance defense managing partners and practice area chairs from coast to coast, and understand the competitive pressures facing law firms that want to protect the business they have while also attracting new clients.

Business Development and Marketing Consultant for Insurance Defense Firms

If your insurance defense law firm is asking how you can get on more insurance panels, give us a call. We have helped more than 250 insurance defense law firms in 40+ states pursue new insurance panel counsel clients.

Legal Expert Connections, Inc. offers three key benefits to insurance defense law firms nationwide:

  1. We are the leading U.S. legal marketing agency specializing in the insurance defense market. We know the panel counsel process and can accelerate your business development efforts by identifying who you need to contact.
  2. You get a structured business development process. We guide your law firm through a proven three-step campaign that brings discipline, focus, and productivity to your marketing efforts.
  3. Increase revenue with professional, Bar-compliant legal marketing campaigns. We do the research to identify insurance panel managers, so you can focus your time on the business development process.

Contact Margaret Grisdela at 561-266-1030 or via email. We will discuss your business development goals, review your current marketing activities, and talk about how Legal Expert Connections, Inc. might be of service to you. Thanks for your consideration!